Heidi Klum’s new lingerie ad with daughter Leni, 20, sparks heated internet debate

Heidi Klum and her daughter Leni are under fire for posing together in yet another lingerie ad.

The supermodel and her 20-year-old daughter stripped down to their lacy bras and underwear for a photoshoot with the Italian lingerie company Intimissimi. In the handful of photos shared across Heidi’s, Leni’s, and Intimissimi’s accounts, the women cozied up next to each other and danced with one another as they showed off their lingerie.

While some fans thought the photoshoot was “beautiful” and simply a work of “art,” others couldn’t believe the America’s Got Talent judge would pose alongside her daughter in nothing but her intimates.

People took to Instagram to voice their opinions on the photoshoot.

“It‘a wrong on so many levels”

“This is very odd, bordering on perversion and I’m obviously not the only one thinking this. Have some dignity.”

“Strange she’s touching your panties”

“Why are you showing a mother and daughter basically looking like they’re attracted to each other? What the f*** is this?”

“Congratulations. You’ve won Weirdest advert in the world award 🏆”

“This is in SUCH bad taste. Who the f is their publicist.”

The mother-daughter duo have been modeling for Intimissimi since 2022, and each time they share their latest campaign they receive countless critiques.

In November 2022, a then 18-year-old Leni responded to the comments about the pair’s debut campaign.

“I honestly didn’t look at a lot of the reactions,” she told Page Six. “I am overall happy with the campaign and I had an amazing day with my mom. I think the photos turned out great, and we had an amazing time.”

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